B2C Conversion eCommerce selling

3 tips on optimizing your business for Black Friday

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As the weather gets chillier and the leaves turn brown, it can only mean one thing in the e-commerce town – Black Friday is upon us!

In 2019, retail sales were at an all time high during the window of Black Friday shopping. Statistics show that online sales hit $7.4 billion, with mobile purchases contributing $2.9 billion on Black Friday alone. An additional $4.4 billion was spent on Thanksgiving Day! It’s predicted that in 2020, sales will soar even higher as people turn to their phones and tablets to score some holiday deals.

With Black Friday just five weeks away, it’s imperative to have your site ready to go. Technology is more integrated with Black Friday than ever before, as Covid-19 has changed the e-commerce world indefinitely. As Shopify, Woocommerce, and Bold Experts, we provide tailored and knowledgeable custom development and support. We prepare your site to bring in more sales than ever and increase your profit this holiday season!

3 helpful tips:

    • Is your site up to speed? Our Speed Audit can analyze and pinpoint exactly what is causing your site to lag
    • Do you offer your customers upsells? Upsells are a proven method to increase customer baskets, and in turn, your profits. Our custom upsell modals provide and prompt customers to pick and choose additional products to add to cart
    • Issues with Inventory? Our Custom Product Bundles adjust inventory automatically on the backend, so you never have to worry about inaccurate data again

It’s an exciting and challenging time for the ecommerce industry as we navigate and adapt to the changes around us. People are demanding quicker page loading times, faster searches, and consumer friendly pages now more than ever. It’s crucial to be prepared for the influx of traffic that is coming your way soon!

To aide in smoothly directing the flow of traffic we offer many types of customization your store may need. Consider improvements such as speed audits, app customizations, and tailored graphic design to really drive your sales home. Black Friday is hectic, but it doesn’t have to be with our guided expertise!

With each project, you will have a team of developers, a dedicated Project Manager, and your own Solutions Consulting Manager to guide your project from start to completion.

Schedule a call with us today to prepare your site for Black Friday!

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Michaela Jonsson